Info
Info
News Article

Renault To Create Better Brand Visibility For Qualcomm In EV Market

News

Following the news that semiconductor giant Qualcomm will supply a key computing chip for the digital dashboard in a new Renault electric vehicle (EV) Megane E-TECH Electric; Bakar Sadik Agwan, Senior Automotive Consulting Analyst at GlobalData, a leading data and analytics company, offers his view:

“Earlier this year, Qualcomm extended its partnership with General Motors with regards to digital cockpits, next-gen telematics and ADAS development. The OEM would deploy Qualcomm's third generation Snapdragon Automotive Cockpit Platforms in its upcoming vehicles.

“While Qualcomm is not new to the automotive sector and has been supplying several products for nearly two decades, the industry's acceleration of its move from providing the mechanical devices of yesteryear to the future ‘computers on wheels' has led to more value-creating activities and opportunities for the company in the automotive sector.

“Growing cellular connectivity in cars is set to offer a significant boost to Qualcomm's auto business. Furthermore, the expansion of the automotive business and the resultant increase in the supply of semiconductors will support the industry, which has been witnessing production losses due to chips shortages.

“Qualcomm - better known for its cockpit, infotainment and telematics products in the auto business - aims to deepen its presence in future mobility solutions that revolve around connected, electric and autonomous technology. With its new broad automotive strategy ‘Automotive Redefined' announced earlier this year, the company aims to intensify product development in the cockpit, connected, autonomous, infotainment, electric charging infrastructure and other subsystems in automotive.

“Qualcomm wants to be what ‘Android is to smartphones', i.e., an open platform provider, with qualified software partners, that can serve a large range of applications rather than developing its own software for each system. The company presently supplies infotainment and digital cockpits products to 19 automakers globally and has a hefty order pipeline - nearly US$10bn. Further strategic focus on the automotive sector is set to offer competitive benefits and level up Qualcomm in the automotive value chain.

“During COVID-19, most semiconductor manufacturers diverted supply to other industries, given the dwindling manufacturing and supply in the auto industry. However, with the existing supply-demand mismatch, it is required that semiconductor companies - largely catering to other industries - develop their capabilities in automotive and tap the existing opportunities in the market.”



AngelTech Live III: Watch the virtual event ON-DEMAND!

AngelTech Live III was broadcast live on 12 April 2021, 10am BST, rebroadcast on 14 April (10am CTT) and 16 April (10am PST) and features online versions of the market-leading physical events: CS International and PIC International PLUS a brand new Silicon Semiconductor International Track!

The event covered the whole spectrum of key developments affecting the compound semiconductor industry. Over the last few months interest in deep-UV LEDs has rocketed, due to its capability to disinfect and sanitise areas and combat Covid-19. This was considered a roadmap for this device, along with technologies for boosting its output.

With 3 interactive sessions over 1 day AngelTech Live III proved to be a key event across the semiconductor and photonic integrated circuits calendar.

So make sure you sign up today and discover the latest cutting edge developments across the compound semiconductor and integrated photonics value chain.

REGISTER FREE

VIEW ON-DEMAND
FormFactor Introduces Automated Cryogenic Wafer Probe System
Institute Microelectronics And Photonics Chooses Tektronix For Semiconductor Testing At Very Low Currents
Blaize Announces $71 Million Series D Financing
Renesas And Syntiant Develop Voice-Controlled Multimodal AI Solution
Tignis Simplifies Adding ML To Advanced Process Control Manufacturing Systems
CleanSurF - AP&S New Cleanliness Guarantor For Carriers, Boxes, SMIFs And FOUPs
ACM Research Enters Bevel Etch Market To Support Emerging Process Steps In 3D NAND, DRAM And Advanced Logic Manufacturing
SiTime MEMS Oscillators Support Square Point-of-Sale Products
Park Systems Announces Autonomous AFM With Built-in Intelligence
EV Group Launches First Step And Repeat Mastering Services For Nanoimprint Lithography
PragmatIC Semiconductor Re-invents Iconic Processor
Pfeiffer Vacuum Introduces New HiScroll ATEX Scroll Pump
Pfeiffer Vacuum Introduces The Reliable And Low-vibration HiPace 80 Neo Turbopump
Smart Eye And OmniVision Announce End-to-End Interior Sensing Solution
Renault To Create Better Brand Visibility For Qualcomm In EV Market
Picosun Strengthens Its Position In The Semiconductor Market
DISCO Corporation's Completion Of Construction At Kuwabata Plant
Nordson Ships First SELECT Unit From New Global Manufacturing Facility
Brewer Science Demonstrates Smart Devices & Printed Electronics Capabilities
Linton Crystal Technologies Uses AI To Detect Crystal Structure Loss, Notify Operator
OmniVision Announces Industry’s First 8 Megapixel Medical-Grade Image Sensors For Single-Use And Reusable Endoscopes
Winbond’s Successful Interoperability Of OctalNAND Flash With Synopsys DesignWare AMBA IP
ASM AMICRA Unveils Three New Manufacturing Systems
Picosun Strengthens Its Presence In Southeast Asia

Info
×
Search the news archive

To close this popup you can press escape or click the close icon.
Logo
×
Logo
×
Register - Step 1

You may choose to subscribe to the Silicon Semiconductor Magazine, the Silicon Semiconductor Newsletter, or both. You may also request additional information if required, before submitting your application.


Please subscribe me to:

 

You chose the industry type of "Other"

Please enter the industry that you work in:
Please enter the industry that you work in:
 
X
Info
X
Info
{taasPodcastNotification}
Live Event