Nordic Semiconductor and AmberSemi partner
Multi-track partnership to target a range of markets with a breadth of semiconductor application solutions.
Nordic Semiconductor and Amber Semiconductor have entered a multi-faceted partnership to explore sales, marketing, and development initiatives to bring new solutions to markets, such as smart electrical products, and other wirelessly integrated applications.
The initiatives anchor on the partners offering Nordic technology platforms powered by Amber Semiconductor’s products, as well as developing unique reference designs for targeted customer segments. In addition, as the partnership matures, deeper development opportunities may be targeted as key customer requirements and opportunities are identified, refined, and addressed.
“We are pleased to partner with AmberSemi on exploring productization and market opportunities around its breakthrough AC to DC conversion products and our semiconductor solutions,” said Geir Kjosavik – Director for Power Management ICs with Nordic Semiconductor. “As Nordic is expanding into wireless IoT markets that require AC power, we find AmberSemi’s compact power solutions an ideal complement to our own power management solutions for battery powered products. We feel that together, with AmberSemi, we can bring new transformative and very competitive semiconductor solutions to our current and new customers,” he concluded.
“We are very excited by our partnership with such a great, forward-leaning partner as Nordic,” said Thar Casey, CEO at AmberSemi. “As we enter the commercialization phase for our silicon products, this partnership with Nordic represents a significant inflection point and accelerator towards adoption of truly compelling and unique semiconductor solutions in the market.”
AmberSemi discovered a way the physics of electricity is managed differently - digitally - in silicon chips. The company’s mission is to transform electrical product power management architecture globally from outdated, 1950’s-era electro-mechanical power technologies, standard today in every electrical product, to smaller, safer, and smarter silicon chips.
“Building & home control and video surveillance together constitute a $3 billion market for power semiconductors, said Paul Pickering, Semiconductors Practice Lead, Omdia. “The smart building market, in particular, includes numerous applications that require AC/DC conversion in a space-constrained environment. Examples include building safety (smoke and gas detectors) security (video surveillance, building access control), climate control and smart lighting. Omdia forecasts growth in low-power AC/DC regulators will outpace the overall market by 31% from 2022 to 2027,” concluded Pickering.
Mr. Casey continued: ”Our products enable dramatically smaller power solutions, creating space for a significant expansion of features in wirelessly integrated smart products, without a change in product formfactors. This dynamic is relevant and disruptive to the crowded product structures of today’s IOT products.”