Novellus appoints new president of Southeast Asia operations
Novellus Systems, Inc announced Andrew Goh, president of its Southeast Asia operations. Mr. Goh, previously deputy president for Southeast Asia, replaces John Bowers, who has returned to the United States to manage other sales activities for the company.
Based in Singapore, Mr. Goh will be responsible for directing all of Novellus' sales processes – including developing customer-specific sales strategies and forecasting product demand for product lines and major/strategic accounts – in Novellus' Southeast Asia region, consisting of Singapore, Malaysia, India and Australia.
"Andrew brings a wealth of semiconductor equipment knowledge, experience and customer insight to his new role," said Tom Caulfield, Novellus' executive vice president of sales, marketing and customer satisfaction. "I'm confident he will continue to grow our business with our key clients in Southeast Asia."
"At a time when the importance of Southeast Asia in semiconductor manufacturing is accelerating, and market momentum is strong, this promotion and the opportunity to work more closely with customers is truly an honour," said Mr. Goh. "Novellus has a strong and cohesive team in place to help us develop and deepen relationships with customers in the region."